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Create the future you want with BuildingYOU.
BuildingYOU for Athletes is a development program that helps individuals create the future of their dreams through narrative storytelling, strategic planning, and ongoing advisory support.
The BuildingYOU Difference
BuildingYOU combines three distinct disciplines to support athlete development and progress toward their goals.
Brand Storytelling
Performance Coaching
Strategic Planning
We put the athlete at the center of their own story, blending narrative storytelling with strategic planning and advisory to help the athlete reach their highest potential.
How it Works
The process includes three core meetings and optional on-going quarterly support
1
Story Discovery Workshop
Structured interview to uncover athlete's backstory, values, vision, and purpose
2
Athlete Story & Action Plan Review
Review of athlete story and needs to determine how best to fulfill their goals
3
Action Plan Engagement
Finalize Action Plan and workshop one initiative from the plan to support activation
What Athletes Receive
Three deliverables provide athletes with visual and strategic resources to tell their authentic story and move their dream forward
Story Reflection
A written reflection that organizes and reflects the athlete's story, identity, and dream.​​
Story Presentation
A visual presentation of identity, purpose, values, vision, and current focus.​​
Action Plan
A strategic plan to achieving their dream, aligned to their authentic story and driven by their values.​​
"BuildingYOU gave me both freedom and guidance, exactly what I was looking for."
Division 1 Football Player
Benefits for Athletes & Organizations
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Clarity, purpose, and motivation to achieve their goals
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Increased self-awareness and resilience
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A growth mindset and deeper belief in their path
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Stronger, more confident public presence
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Clear, authentic storytelling for marketing and pitching brand partnerships
For Athletes
For Organizations
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A meaningful athlete development resource that helps with recruitment, retention and brand perception
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Athletes with defined, marketable personal brands to aid in pitching to media and brands
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Additional program/capability that can be offered without increasing headcount
“BuildingYOU felt like having a weight lifted. I realized most of what was holding me back was just in my head.”
Division 1 Basketball Player
Get in Touch
Have questions or want to chat? Email us or fill out the form to set up a call with our team.
